Pattern and Purpose Consulting helps mission-driven organizations work with greater clarity, care, and purpose. Whether you are navigating leadership transitions, refining a grants process, or expanding a new initiative, we help you strengthen your organization from the inside out.

We partner with:

• Foundations

• Philanthropic networks

• Mission-driven nonprofits

Together, we work to:

• Strengthen strategy

• Streamline systems

• Deliver exceptional programs and results

To bring this work to life, we use a thoughtful, human-centered cycle that blends structure with soul and supports your organization every step of the way.

Our Approach

We combine structure and soul. Every engagement begins with deep listening and leads to a practical, human-centered plan.

Our work is grounded in five guiding principles: clarity, care, purpose, equity, and collaboration. You can learn more about how these principles shape our approach here.

About Lasindra

Founder & Principal Strategist

Lasindra Webb, MPA, is a seasoned philanthropic and nonprofit leader with over 15 years of experience in grants management, operational strategy, and equity-centered program design. She has served leadership roles across the sector, shaping grantmaking practices, improving organizational infrastructure, and advancing community-rooted impact for mission-driven organizations throughout North Carolina and beyond.

Lasindra is known for blending strategic insight with heart-centered leadership bringing clarity, compassion, and precision to every engagement. She has held key positions with organizations such as the Blue Cross North Carolina Foundation and Camber Foundation, and now partners with foundations and nonprofits as an independent consultant to enhance program impact and operational excellence.

A proud North Carolina native, Lasindra holds degrees from Elizabeth City State University and North Carolina Central University. She is an ABFE Connecting Leaders Fellow (2022–2023) and actively serves as Chair of the Juanita McNeil Scholarship Committee, and Board Secretary for the Community Investment Network. She is also the founder of the SOAR Collective, a Black women-led giving circle supporting Black communities.

Outside of work, you’ll find Lasindra cheering at her son’s college track meets or exploring North Carolina’s vibrant landscapes and community events with family and friends.

Client Feedback

Empowering organizations to thrive through clarity and purpose-driven strategies.

“In working with Lasindra through Triangle Community Foundation’s review process for a major corporate awards program, I was consistently impressed by her ability to assess organizations with both rigor and empathy. She asked thoughtful questions, drew out meaningful insights during site visits, and synthesized complex information into clear, compelling reports that strengthened our decision-making.

Lasindra brings a strategic lens, deep professionalism, and an authentic commitment to elevating the work of community organizations. Her contributions added significant clarity, credibility, and depth to our overall process.”

Natalie Siegel, Director of Donor Engagement

Triangle Community Foundation | Durham, NC

“Working with Lasindra has been transformational for our Programs team. She quickly became an indispensable strategic partner, bringing deep expertise, clarity, and an ability to connect the dots across complex bodies of work. Her analysis, insights, and support strengthened our strategy and helped us make more informed, confident decisions.

Operationally, Lasindra elevated our grants management infrastructure in ways that will benefit FMS for years to come. She streamlined processes, improved workflows, guided practice and policy improvements and helped us think more holistically about how to manage information, support grantees, and work more efficiently. Her ability to translate complexity into actionable steps has been a game changer."

Cassio Battest, VP of Programs

Foundation of the Mid South | Jackson, MS

Freda Bullock Hall, Executive Director

Dorothy Mae Hall Women's Center | Wendell, NC

"Pattern & Purpose Consulting provided a strategic assessment of our operations and quickly helped us modernize several critical processes. Lasindra implemented digital donor intake, volunteer tracking, and client intake systems that replaced our manual workflows and significantly reduced the burden on our small team. She also identified aligned funding opportunities and supported us in strengthening our grant applications.

We’ve already seen major improvements in efficiency, accuracy, and overall capacity. I highly recommend Pattern & Purpose Consulting."